Universal makes big move in China’s hip-hop scene, inking deal to distribute artists from ‘The Rap Of China’

Since it debuted in 2017, The Rap Of China, a televised music competition, has drawn multiple billions of views from music fans in the Greater China region. Now, the show has a new recorded music distribution partner: Universal Music Group. Universal Music Greater China (UMGC), a division of UMG, has today (October 18) announced a…

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